Top Elements Of Social Strategies, Q4 2012 [CHART]

Chart - Top Elements Of Social Strategies

When asked about the core elements of their company’s social strategy in Q4 2012, social media professionals indicated that certain practices were well understood, while others might need more refinement. Nearly two-thirds agreed that appropriate social media risk management procedures were in place in their organization, and 61% felt that their social strategy was well aligned to business goals and outcomes. Read the rest at eMarketer.