Table - Popular Features Of Local Business Search Sites By Device

Compared with the PC, more consumers on tablets and mobile phones wanted to see ratings and reviews on local business search sites. This is likely because on mobile devices, users want to do the least amount of clicking. They want reviews front and center when they conduct a search. Similarly, respondents gave precedence to seeing promos and online discounts on local search sites on mobile devices over PCs. Read the rest at eMarketer.