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Social Media Tactics Used On US Retail Websites, Q4 2011 & Q4 2012 [TABLE]

By David Erickson | April 10, 2013

Table - Social Media Tactics Used On US Retail Websites

According to the e-tailing group, 98% of US ecommerce merchants surveyed had a Facebook page in Q4 2012, and nearly the same number of respondents (97%) linked to Facebook from their site. It is also notable that sharing in general is on the rise—a tactic growing in popularity as social discovery becomes a bigger part of the shopping process. Read the rest at eMarketer.

Posted in Consumer Behavior, eCommerce, Social Media Marketing, Social Sharing, Website Marketing and tagged eTailing, Facebook, Google, Pinterest, Retail Marketing, Tactics, Twitter, YouTube

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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