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College Students' Top Mobile Activities, November 2012 [CHART]

By David Erickson | March 11, 2013

Chart - College Students' Top Mobile Activities

The fact that college students are focused on shopping and buying via mobile doesn’t mean they’re neglecting their social lives. When asked to name their most frequent mobile activity, other than talking or texting, fully 25% of respondents said accessing Facebook, while another 14% cited rival social network Twitter. Email was a close second overall, with 23% citing it as their No. 1 mobile task. Read the rest at eMarketer.

Posted in Consumer Behavior, Demographics, Email Marketing, Generations, Millennials, Mobile Behavior, Mobile Marketing, Mobile Search, Online Behavior, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Technographics and tagged College Students, Facebook, Gaming, Maps, Mobile Email, Mobile Gaming, Mobile Music, Mobile Social, Music Marketing, Search Behavior, Twitter

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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