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New Factors That Will Affect Email Marketing, December 2012 [CHART]

By David Erickson | March 7, 2013

Chart - New Factors That Will Affect Email MarketingThe rising prevalence of mobile technology is the top factor affecting email marketing programs in 2013, according to a December 2012 Marketing Sherpa survey of marketers worldwide, sponsored by Vocus. Fifty-eight percent of respondents said that the pervasiveness of smart phones and tablets will affect their email marketing plans in the next 12 months. Read the rest at eMarketer.

Posted in Analytics, Email Analytics, Email Marketing, Location-Based Services, Mobile Marketing, Social Media Marketing, Technographics and tagged Cyber Attacks, Gamification, Mobile Email, Privacy, Security, Smart Phones, Tablets

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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