Percent Of Marketing Budgets SMBs Devote To Digital, Q4 2010 – Q3 2012 [CHART]

Though traditional media such as direct mail still claim a majority of small companies’ marketing dollars, digital spending is substantial. A Q3 2012 survey of small and medium-sized businesses (SMBs) by BIA/Kelsey found that they devoted an average of 29% of their marketing budgets to digital media. Read the rest at eMarketer.