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Archive for February 26, 2013

American Online Video Viewers, 2010-2016 [TABLE]

By David Erickson | February 26, 2013

US digital video viewers will make up 56% of the population in 2013 and nearly 73% of internet users. By 2016, there will be 201 million digital video viewers, making up 61% of the population and 77% of all internet users.

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Video Buffering Problems By Device, 2012 [CHART]

By David Erickson | February 26, 2013

Almost 55% of online video views on iOS devices had a problem with buffering, compared to 50% of video views on Xbox, 49% on Android, and only 36% on PCs using Flash.

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Online Video Viewers Who Abandon Videos Before They Start By Format, 2012 [CHART]

By David Erickson | February 26, 2013

18% of online video viewers worldwide had abandoned live videos before they began, compared to only 6% for short-form video-on-demand.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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