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Use Of Real-Time Data In Marketing Campaigns, 2013 [CHART]

By David Erickson | February 14, 2013

Chart - Use Of Real-Time Data In Marketing Campaigns

An already well-cited example came when a power outage disrupted Super Bowl XLVII, and brands ranging from Oreo to Tide to Calvin Klein took to social media to deliver catchy responses to the unusual situation. Read the rest at eMarketer.

Posted in Analytics, Social Media Marketing and tagged Real-Time Data, Tactics

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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