Devices On Which People Access Social Media, 2011 & 2012 [CHART]

There is no question that social media has gone mobile, as more and more consumers access their accounts via smart phones and tablets. Now, marketers are racing to catch up with consumers where they connect, employing a variety of strategies for outreach, according to a new eMarketer report, “Social Media Marketing on Mobile Devices: Turning Challenges into Opportunities.” Read the rest at eMarketer.