Archive for January 8, 2013
Time Spent On PCs vs Smart Phones By Content Type, July 2012 [CHART]
eMarketer estimates that 1.7 billion people around the world will access the internet via a mobile device in 2013.
Read MoreSocial Purpose Prompting Purchase Behavior, 2008-2012 [CHART]
A growing number of consumers considered social purpose, the leading purchase driver when quality and price were equal.
Read MoreOnline Americans Who Have Bought A Product Because Proceeds Went To A Cause, October 2012 [CHART]
A majority of US internet users have been moved to purchase because of a cause.
Read MoreFrequency Of Mobile Video Sharing, November 2012 [CHART]
16% share mobile video content every day, and another 33% do so on a weekly basis.
Read MoreHow People Share Video From Their Mobile Phones, November 2012 [CHART]
92% of mobile video viewers said that they share mobile video content with others.
Read MoreOldSpice.com Traffic vs. Old Spice YouTube Traffic, July 2011-August 2012 [CHART]
Compete looked at how well Old Spice performed on its YouTube channel compared to its brand site during some popular ad campaigns.
Read MoreContent eShoppers Trust When Researching Products, October 2012 [CHART]
48% of online shoppers said they trusted content from brand websites.
Read MoreGlobal Cable TV Revenue Share, 2012 & 2013 [CHART]
A proliferation of IPTV (internet protocol television) options, and strong growth in the subscriber base, means that cable’s share of the total worldwide pay TV market will actually decline slightly in 2013.
Read MoreGlobal Pay TV Subscribers, 2012 & 2013 [CHART]
An additional 47 million people worldwide signed up for a pay TV package in 2012, bringing the total number of global subscribers to 864 million.
Read MoreGlobal Mobile Ad Spending By Region, 2011-2016 [CHART]
North America already has an edge on other world regions, and will widen that gap considerably by 2016.
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