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Archive for January 3, 2013

Americans' Hopes For 2013 By Demographics [CHART]

By David Erickson | January 3, 2013

Half of Americans said they would like to improve their financial situation in 2013.

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Global Monthly Active Facebook Users & Mobile Users, 2011-2014 [CHART]

By David Erickson | January 3, 2013

Barclays Capital expects Facebook’s mobile base to surpass 1 billion by 2014, when 73.9% of Facebook’s users will be mobile.

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Global Mobile Facebook User Growth, Q1 2010-Q3 2012 [CHART]

By David Erickson | January 3, 2013

By Q3 2012, 604 million people around the world were checking Facebook from their phones.

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Frequency Of Mobile Facebook Use [CHART]

By David Erickson | January 3, 2013

Nearly four in 10 Internet users say they never access Facebook via mobile—in addition to the 15.2% who said they didn’t use Facebook at all.

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American Smart Television Market Penetration, 2011-2016 [CHART]

By David Erickson | January 3, 2013

eMarketer expects the number of households that have and use smart TVs to reach 40.2 million by 2016, up from 15.2 million last year.

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American Connected TV Market Penetration, 2011-2016 [CHART]

By David Erickson | January 3, 2013

Usage of connected TVs in US households was up by more than 25% last year.

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Long-Term Online Marketing Strategies Of B2B Marketers, August 2012 [CHART]

By David Erickson | January 3, 2013

Focusing on individual prospect types was the top long-term strategy of B2B marketers, cited by 29%.

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B2B Content Creation Considerations, August 2012 [CHART]

By David Erickson | January 3, 2013

About three-quarters of B2B marketers said they decided what new content to create based on a company’s specific business needs.

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B2B Online Marketing Tactics, August 2012 [CHART]

By David Erickson | January 3, 2013

B2B marketers said their No. 1 challenge was lack of budget.

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US Tablet & eReader Owners, May 2010-November 2012 [CHART]

By David Erickson | January 3, 2013

eBook ownership reached 19% of consumers ages 16 and up in November 2012.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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