Understanding Of Customer Mobile Adoption [CHART]

By David Erickson | December 27, 2012

Mobile marketing may be a rapidly growing tactic, but marketers’ understanding of customer mobile adoption is still fairly immature when compared to other tactics. As such, we asked respondents the following question … Read the rest at MarketingSherpa.

Q: How well does your organization know the level of mobile device adoption of its customers? 

Chart - Understanding Of Customer Mobile Adoption

Posted in Consumer Behavior, Mobile Behavior, Mobile Marketing, Online Behavior, Technographics