Archive for December 27, 2012
Understanding Of Customer Mobile Adoption [CHART]
Mobile marketing may be a rapidly growing tactic, but marketers’ understanding of customer mobile adoption is still fairly immature when compared to other tactics.
Read MoreWebsite Optimization’s Effect On Offline Marketing Strategies [CHART]
Does your organization use lessons learned from your website optimization efforts to make changes to your offline campaigns or marketing communications?
Read MoreMost Effective Traffic Sources For Website Conversion [CHART]
Organic search is the top source for generating website traffic. But, much like actual lead generation, volume alone doesn’t offer much value.
Read MoreAverage Website Conversion Rates By Industry [CHART]
Average conversion rates broken down by industry.
Read MoreeBay Customers By Zip Code [MAP]
In the U.S., 80 million people visited eBay in October 2012, according to compete.com. Who uses the site and where do they live?
Read MoreAmazon.com Customers By Zip Code [MAP]
In October 2012, Amazon.com had over 103 million visitors from the U.S., according to compete.com. Who are these U.S. consumers and where do they live?
Read MoreConnected TV Behavior By Generation [INFOGRAPHIC]
43 percent of consumers now connect to the web with their TVs.
Read MoreUS Technology Adoption By Platform, 2010-2016 [CHART]
The overall online penetration rate in the U.S. has stabilized at 79 percent.
Read MoreOnline Advertising Revenue, Q1 1996 – Q3 2012 [CHART]
Total online ad revenue reached $9.26 billion in the third quarter of 2012, which is up six percent from the previous quarter and 18 percent from Q3 figure of $7.8 billion a year ago.
Read More92% Of Consumers Share Mobile Video Clips [PIC]
63 percent of digital video screening on mobile phones does not happen on-the-go, but rather at home.
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