Primary News Sources Of Mobile Users, September 2012 [TABLE]
TV has remained the most popular overall source of news—for now—but the internet is gaining fast. A June survey from the Pew Research Center for the People & the Press put digital just 16 percentage points behind TV as the source where US news consumers got their news.
Now, smartphones and tablets may be accelerating the end of TV’s reign over the news. Mobile ad network Mojiva found in September that smartphone owners and tablet owners were more likely to choose laptop or notebook computers as their primary news source over TV. Among tablet users, 17% chose tablets as their primary source, compared to 30% who chose laptops. Among smartphone owners, 19% said mobile was their main news source, vs. 32% who selected laptops. Read the rest at eMarketer.