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Archive for December 2012

Social Media Job Qualifications [CHART]

By David Erickson | December 31, 2012

47 percent of respondents hired social media staff with experience of three years or less.

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2013 Social Media Hiring Plans [CHART]

By David Erickson | December 31, 2012

The majority of respondents (68 percent) didn’t expand its social media department in 2012, and 78 percent don’t plan to hire in 2013.

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Number Of Employees Working Exclusively On Social Media [CHART]

By David Erickson | December 31, 2012

Among those who do have a dedicated team, about 42 percent have just one person shoveling coal into the social media locomotive’s firebox.

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Engagement With Local Stories [PRESENTATION]

By David Erickson | December 31, 2012

When you come across a story about your town, city or state, what makes you want to share it?

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Determining The ROI Of Facebook & Twitter [INFOGRAPHIC]

By David Erickson | December 31, 2012

This infographic from InventHelp illustrates how to determine the ROI of Facebook & Twitter.

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Appreciation [INFOGRAPHIC]

By David Erickson | December 31, 2012

This infographic from O.C. Tanner illustrates appreciation on the job.

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Your Boss Is Insane [INFOGRAPHIC]

By David Erickson | December 31, 2012

This infographic from LearnStuff.com explains how to identify psychopathic bosses.

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The Year In Social Media, 2012 [INFOGRAPHIC]

By David Erickson | December 31, 2012

This infographic documents the social media highlights of 2012.

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10 Most Popular e-Strategy Trends Posts Of 2012 [LIST]

By David Erickson | December 31, 2012

The ten most popular posts this year at e-Strategy Trends, based on the number of page views.

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Christmas 2012 Apple App Downloads & Revenues [CHART]

By David Erickson | December 28, 2012

Apple’s App Store downloads increased 87 percent on Christmas Day compared to the December 2012 average.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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