Archive for November 20, 2012
How Internet Users Watch TV Content, June 2012 [TABLE]
29% of US internet users have watched TV content through a mobile device.
Read MoreWhy People Are Watching More Time-Shifted Video, October 2012 [CHART]
The overwhelming reason (among 73% of US TV viewers) people watched time-shifted video was to catch up on missed episodes.
Read MoreOnline Video Subscription Services Market Share, 2011 & 2012 [CHART]
TVGuide.com found that 42% of US TV viewers watched more streamed content in 2012 than they did in 2011.
Read MoreGlobal Social Login Preferences, Q4 2009 – Q3 2012 [CHART]
Facebook hasn’t always been the most popular service offering social login to other sites.
Read MoreWeekly Hispanic Communication Technology Use, March 2012 [CHART]
Online Hispanics averaging 4.0 hours per week on social networks, vs. 3.7 hours for online non-Hispanics.
Read MoreUS Hispanic Social Media Use, 2010-2014 [CHART]
Although Hispanics overall post lower-than-average social networking penetration, online US Hispanics are social mavens.
Read MoreDemographics Of Tablet Newspaper/Magazine Readers, August 2012 [CHART]
Male tablet users overindexed for both newspaper and magazine reading on the devices, with men making up 57.5% of the newspaper audience and 54.6% of the audience for magazines.
Read MoreTablet Users Who Read Newspapers/Magazines by Tablet Brand, August 2012 [CHART]
More than a third of tablet users in the US read newspapers on their devices each month, and even more check out magazines.
Read MoreHoliday Shopping Season By Month, October 2012 [CHART]
Just over two in five US internet users had already begun shopping for the holidays by October. But another two in five will be starting in November.
Read MoreOrganizational Roles Involved In B2B Message Creation, Q3 2012 [CHART]
Managers in the marketing department were the most likely people to be involved in brand message creation, but many respondents indicated that messaging was developed in concert with other departments as well, including sales.
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