Publishers Digital Revenue, November 2012 [CHART]
Fully 12% of total revenue for publishers (the vast majority of whom publish magazines) is digital revenue, finds survey results released in November 2012 by Godengo+Texterity, which was audited by BPA Worldwide. The business-to-business (B2B) segment attributes the largest percentage of revenue to digital (16%), but consumer publications, at 14%, are close behind. Digital publishing products covered by the survey include digital editions, mobile applications and websites, with digital editions and apps currently offered by 89% and 52%, respectively, of those who currently publish in print. Read the rest at MarketingCharts.