Archive for October 26, 2012
Planned Email Marketing Tactics, August 2012 [CHART]
Other tactics marketers expected to use to boost email relevancy included centralizing email, mobile and social subscriber data.
Read MoreNorth American Email Marketing Metrics, Q2 2010- Q2 2012 [CHART]
Both the email open rate and the clickthrough rate (CTR) in North America were down slightly in the second quarter of 2012.
Read MoreUS Mobile Gaming Revenues By Type, 2010-2016 [CHART]
eMarketer expects download fees to account for a shrinking share of the total beginning in 2013.
Read MoreUS Mobile Content Revenues For Select Categories, 2010-2016 [CHART]
Gaming commands a plurality of revenues, at 43% of the total in 2012 and hovering around that amount through the end of the forecast period.
Read MoreComic Sans Adidas [LOGO]
A Comic Sans version of Adidas’ logo.
Read MoreMost Effective Pricing Strategies For Combating Price Transparency, June 2012 [CHART]
Seeing that many consumers want the best price, retailers that decide to optimize pricing across channels are moving toward a personalized pricing approach based on consumer shopping habits.
Read MoreMost Important Influences In Deciding Where To Shop, March 2012 [CHART]
Price and sales and special deals were by far the primary influences in deciding where online consumers shopped.
Read MoreOffline & Online Price Consistency, June 2012 [CHART]
A recent RetailWire survey suggests that offering different prices across channels will become commonplace.
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