Many cell phone users take steps to manage, control, or protect the personal data on their mobile devices. In a new study by the Pew Internet Project of how cell phone users manage their mobile data, we asked about five specific behaviors in which cell phone owners might engage. Two of these activities were asked of the 43% of cell owners who download cell phone applications. Among this group, representing 38% of the adult population, we found that:
- 54% of app users have decided to not install a cell phone app when they discovered how much personal information they would need to share in order to use it
- 30% of app users have uninstalled an app that was already on their cell phone because they learned it was collecting personal information that they didn’t wish to share
Taken together, 57% of all app users have either uninstalled an app over concerns about having to share their personal information, or declined to install an app in the first place for similar reasons. Read the rest at Pew Internet & American Life Project.