Mobile Real-Time Bidding Ads By Device [TABLE]

By David Erickson | September 10, 2012

Available real-time bid (RTB) ad inventory on mobile devices such as smartphones and tablets is on the rise. According to a Q1 2012 survey from media-buying firm Accordant Media, tablet and mobile RTB volume worldwide more than doubled vs. the prior quarter, with tablet volume up 472%. Read the rest at eMarketer.

Posted in Advertising, Mobile Advertising, Mobile Marketing and tagged Android, Android Tablet, Apple, iOS, iPad, iPhone, iPod Touch, Real-Time Bidding, Smart Phones, Tablets