Chart - Grocery Store Service Factors Affecting Purchases

One-quarter of grocery shoppers worldwide report that retailer loyalty reward programs have had a major impact on their purchases in the prior 12 months, while an additional 44% report a small impact, per results  of an August 2012 report from Nielsen. Other “store service” factors that have impacted consumer choices by at least a small amount include new retail stores opening in the area (67%) and self-service checkouts (64%). 3 in 5 respondents – hailing from 56 countries around the world – say that grocery shopping online has had an impact on their decisions, including 24% who say it has had a major impact. Read the rest at MarketingCharts.