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Archive for August 27, 2012

German Mobile Ad Spending, 2010-2016 [CHART]

By David Erickson | August 27, 2012

eMarketer estimates mobile ad spending in Germany, including spending on banners, rich media, video and search, will rise nearly 85% this year to $225 million.

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How Men Use Their Video Game Consoles [CHART]

By David Erickson | August 27, 2012

More than one in 10 men said they were taking advantage of consoles’ internet connectivity by using them as over-the-top devices to stream TV shows and movies.

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Consumer Electronic Devices Men Favor For Entertainment [CHART]

By David Erickson | August 27, 2012

Men are favoring their computers—and not their televisions—when looking to be entertained.

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Email & Mobile Marketing Integration [CHART]

By David Erickson | August 27, 2012

As of April 2012, 36% of emails worldwide were opened using a mobile device.

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American Adult Email Users, 2010-2016 [CHART]

By David Erickson | August 27, 2012

More than nine in 10 adult internet users in the US will send an email at least once per month in 2012.

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North American Email Marketing Performance Metrics, 2010-2012 [CHART]

By David Erickson | August 27, 2012

Email open rates in North America have risen in recent quarters, even as clickthrough rates (CTR) have been slipping.

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Should You Up Your Interest In Pinterest? [INFOGRAPHIC]

By David Erickson | August 27, 2012

This infographic from Intuit Small Business provides a flowchart to aid your consideration of using Pinterest for your business.

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iPhone Case For Wiseguys [PRODUCT]

By David Erickson | August 27, 2012

Knucklecase has come up with a clever iPhone case design for the tough guy in all of us.

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Pinterest Addictiveness [INFOGRAPHIC]

By David Erickson | August 27, 2012

Flowtown created this infographic to demonstrate why Pinterest is so addictive.

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Travel Technology [INFOGRAPHIC]

By David Erickson | August 27, 2012

Lab 42 created this infographic to explain the types of technology people use when they travel.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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