Types Of Companies/Products People Follow On Social Networks [CHART]

Chart - Types Of Companies/Products People Follow On Social Networks

In Q4 2011, Chadwick Martin Bailey found that for Facebook users, the desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users. But social media users also want to be entertained, and many look to follow brands and share posts that have engaging content. Read the rest at eMarketer.