Types Of Companies/Products People Follow On Social Networks [CHART]

By David Erickson | August 7, 2012

In Q4 2011, Chadwick Martin Bailey found that for Facebook users, the desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users. But social media users also want to be entertained, and many look to follow brands and share posts that have engaging content. Read the rest at eMarketer.

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