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Archive for August 6, 2012

Japanese Smart Phone Video Viewers, 2011-2016 [CHART]

By David Erickson | August 6, 2012

22.2 million smart phone users in Japan will watch video on their devices in fiscal year 2012.

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Facebook Mobile vs Web Ads By Device [CHART]

By David Erickson | August 6, 2012

Online eye tracking study firm EyeTrackShop found in July that while US participants were more likely to view and dwell on ads on tablets than on the desktop web, ad recall was lower.

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Spanish B2C eCommerce Sales, 2010-2016 [CHART]

By David Erickson | August 6, 2012

eMarketer predicts that Spanish eCommerce will increase from $15.64 billion in 2011 to $18.57 billion in 2012, a growth of 18.8%.

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Global Media Ad Spending By Region, 2010-2016 [TABLE]

By David Erickson | August 6, 2012

Ad spending in China will reach nearly $53B next year, surpassing total spending in Japan for the first time.

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Facebook Eyetracking Attention Order [HEATMAP]

By David Erickson | August 6, 2012

EyeTrackShop, a startup that runs eye-tracking studies for advertisers, applied its technology to Facebook profile pages.

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Facebook Eyetracking [HEATMAP]

By David Erickson | August 6, 2012

EyeTrackShop, a startup that runs eye-tracking studies for advertisers, applied its technology to Facebook profile pages.

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Cost Of Piracy [INFOGRAPHIC]

By David Erickson | August 6, 2012

BackgroundCheck.org created this infographic to illustrate the cost of piracy.

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Factors Influencing Perceptions Of Companies [CHART]

By David Erickson | August 6, 2012

Search results influence consumers’ perceptions about a company, according to 81% of the respondents worldwide in a November 2011 study.

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The Revenue Of Social Sites [INFOGRAPHIC]

By David Erickson | August 6, 2012

USBundles.com created this infographic to illustrate how social media sites make money.

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Social Networks, 1960s-2010s [INFOGRAPHIC]

By David Erickson | August 6, 2012

Citizen Brando compiled this infographic that traces the origin of the social network to CompuServe in the 1960s and Bulletin Board Systems in the 1970s.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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