Effect On Facebook Fan Engagement Due To Conversion To Timeline [CHART]

Chart - Effect On Facebook Fan Engagement Due To Conversion To Timeline

A March 2012 study from EdgeRank Checker, a tool that allows companies to check their exposure within Facebook, found that switching to Timeline had no real impact on engagement. Specifically, 41% of pages that had converted to Timeline saw increased engagement with their pages, while 38% of non-converted pages also saw increased engagement. Read the rest at eMarketer.