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Archive for August 1, 2012

Changing Social Behaviors [PRESENTATION]

By David Erickson | August 1, 2012

49 percent would rather text than call; 30 percent would rather connect with close friends via social sites than traditional methods.

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Facebook Likes To Buys [INFOGRAPHIC]

By David Erickson | August 1, 2012

CouponCabin takes a look at what it takes to move Facebook followers from Likes to Buys in this infographic.

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10 Pinterest Best Practices [INFOGRAPHIC]

By David Erickson | August 1, 2012

10 Pinterest Best Practices [INFOGRAPHIC]

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The State Of The Blogosphere 2012 [INFOGRAPHIC]

By David Erickson | August 1, 2012

There are an estimated 31 million bloggers in the U.S. as of July 2012.

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Features American Mobile Buyers Want [CHART]

By David Erickson | August 1, 2012

30% of mCommerce users in the US would like retailers to enable them to pay for something by phone and then pick it up in-store.

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US Retailer Purchase & Fulfillment Options, 2012 & 2017 [CHART]

By David Erickson | August 1, 2012

Although only 39% of retailers enabled shoppers to buy on mobile, then ship to home, 59% planned to do so by 2017.

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Location-Based Advertising Usefulness By Generation [CHART]

By David Erickson | August 1, 2012

45% of 13- to 17-year-olds surveyed said they thought location-based ads were more useful than traditional ads.

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Post Mobile Ad-Viewing Acts [CHART]

By David Erickson | August 1, 2012

22% of US smartphone users had made an online purchase via PC after seeing a mobile ad, more than quadruple the percentage who had purchased on their phone.

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Effect Of Social Media Profile Pictures On Followers [CHART]

By David Erickson | August 1, 2012

HubSpot analyzed nearly 9 million Twitter profiles to produce this graph about the effect a photo has on a social media profile in gaining followers.

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Psychology Of Social Media [INFOGRAPHIC]

By David Erickson | August 1, 2012

One in every five minutes online is spent using social media, a figure that has more than doubled since 2007.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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