Archive for July 2012
Email Marketing Of The 2012 Presidential Candidates [INFOGRAPHIC]
A new study from SilverPop, a digital marketing company, examined the email marketing tactics of Obama and Romney for a three-month period ending July 5.
Read MoreTablet CPC Lower Than Desktops [INFOGRAPHIC]
The Q2 2012 Global Digital Advertising Update from Adobe found that search marketers can get more value from mobile campaigns than they now can on the PC.
Read MoreMaximizing Tweets [INFOGRAPHIC]
Fusework Studios created this infographic based on Buddy Media’s Strategies for Effective Tweeting: A Statistical Review.
Read MoreMobile Phone Use For TV Content By Generation [CHART]
32% of cell owners used their mobile devices to find television-related content.
Read MoreCell Phones As A Distraction From TV By Generation [CHART]
38% of adult cell owners reported using their mobile device to keep themselves occupied during commercials or other breaks in a program.
Read MoreDemographics Of Cell Phone Owing TV Viewers [TABLE]
Half of all adult cell owners (52%) have used their phones recently for engagement, diversion, or interaction with other people while watching TV.
Read MoreThe Future Of B2B Email Marketing [INFOGRAPHIC]
50% of B2B marketers say email marketing will be less relevant in five years.
Read MoreB2B Email Marketing Solution Feature Use [INFOGRAPHIC]
65% of B2B marketers are using targeted email messaging.
Read MoreB2B Email Marketing Dayparting [INFOGRAPHIC]
44% of B2B marketers say sending emails on Tuesday results in better open rates.
Read MoreHow B2B Marketers Are Using Email Marketing [INFOGRAPHIC]
Email is still an invaluable asset to marketers; however, only 30% of B2B marketers are using email marketing as their primary lead generation tactic.
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