Posts by David Erickson

WhatsApp Users By Race/Ethnicity [CHART]

Chart: WhatsApp Users By Race/Ethnicity

eMarketer estimates that more than half of the US Hispanic population will use messaging app WhatsApp at least monthly this year. The platform’s US Hispanic user base of 32 million is growing because of its data cost savings, messaging encryption capabilities and popularity in Latin American countries.

Read More

2019 Internet Trends Report by Mary Meeker [PRESENTATION]

Photo: Mary Meeker

Mary Meeker’s latest annual Internet Trends Report has dropped and the only thing that is different this year is that it has been published by Meeker’s own company, Bond Capital, rather than her previous employer. This year’s report is, as usual, jam-packed with data and insights spanning 333 slides.

Read More

Marketing Reports, Surveys & Polls For May, 2019

Marketing Reports

Marketing reports for May 2019 including TikTok’s explosive growth; Americans’ favoring antitrust action against Facebook; white public relations privilege; Rand Fishkin’s Building Influence in 2019 presentation; how AR changes how we interact and communicate; Generations X, Y & Z; Adobe’s annoying brand content survey; and 296 more reports.

Read More

Artificial Intelligence Guide [INFOGRAPHIC]

Infographic: Artificial Intelligence Guide

This infographic from TechJury illustrates the artificial intelligence revolution, including a historic timeline detailing the evolution of the technology, the classifications of AI, examples of how it is used, statistics, the companies and countries that are leading the way, its effect on various industries, and what the future holds for AI.

Read More