InventHelp created this infographic explaining how to determine the ROI of social media marketing because 73% of CEOs think marketers lack business credibility.
Business executives in the US and several countries in Europe (Belgium, France, Germany, the Netherlands and the UK) reported that a majority of their companies were active on social media websites
A Q1 2012 survey of US financial professionals found that almost nine in 10 had an account on at least one social media service.
Following Brands On Social Media [INFOGRAPHIC]Rate this post Based on a survey by Burst Media, this infographic (via Mashable) illustrates how we follow brands on social media.
DOMO created this infographic to illustrate how much data is created every minute.
Amia research created this infographic of six different social media personas.
Short-form news and entertainment videos trumped long-form movies or television shows as the most popular videos watched by tablet users.
YouTube Campaign Video Length [CHART]Rate this post via marketingcharts.com While 33% of the most-engaging YouTube campaigns run under 30 seconds, only 11% of campaigns by volume run that length, per findings from a Yesmail Interactive study [download page] released in June 2012. And although YouTube campaigns rose sharply over the 3-month study period – by […]
Online Sources For Political Information, By Generation [CHART]Rate this post via emarketer.com Overall, news websites were the most commonly tapped resource for those looking for political information online; 47.7% of likely voters used them. But news sites were especially important among those ages 55 or older, with 53% of respondents from this group relying on […]
YouTube Videos: Time Spent Watching vs. Total Views [CHART]Rate this post via adage.com YouTube is getting smaller in a metric that used to mean everything: views. Since December, views on YouTube have dropped 28%, and March views are only slightly above what they were a year ago, startling for a site accustomed to breakneck growth. […]