Saying the word ‘you’ just once in the first 5 seconds of a YouTube video can increase overall views by 66%.
YouTube is the most popular channel among all generations for product review videos.
A majority of US social media users who comment, post, share or vote in response to content they view on TV do so on Facebook.
More than two-thirds of business-to-business (B2B) marketers worldwide devote dollars to social media advertising.
Teens aren’t the only ones turning to YouTube to consume video content, young adults ages 18 to 20 are as well.
The National Cyber Security Alliance and Microsoft polled 804 US teen internet users ages 13 to 17 about their digital activities.
How engaged with YouTube ads are millennials?
Of the major adult generations, Gen Xers (35-49) are the most likely to say that they’re exposed to multiple ads on the radio in a typical day.
65% of internet users worldwide watched some type of video-on-demand, including both short-form and long-form content, in September 2015.
9 in 10 marketers say that social media is important to their business, with the most commonly cited benefits being increased exposure and traffic.