![Top Sources Of New Customers For Local Businesses [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/04/Sources-of-New-Customers-for-Local-Businesses-150x150.png)
Referrals (66%) and company websites (47%) continue to be the best sources of new customers for local advertisers, much as they were back in 2011.
Marketing Tactics Used By American Restaurants, March 2013 [TABLE]
![Marketing Tactics Used By American Restaurants, March 2013 [TABLE]](http://trends.e-strategyblog.com/wp-content/uploads/2013/11/161738-150x150.gif)
Among US restaurants in March 2013, 80% used social media—17 percentage points higher than email, which was the next most popular choice.