9 in 10 Americans age 14 and older claim to always or almost always multitask while watching TV, up from 81% a couple of years ago.
Some 87% of teens aged 13-17 own or have access to a desktop or laptop computer, while 81% have access to a gaming console.
eSports revenues worldwide were forecast to reach $612 million this year.
Some 142M Americans use social media applications on smartphones on a monthly basis, slightly higher than the number using social media on a computer 133 M.
When it comes to influencing consumers’ purchases, word-of-mouth continues to outperform all paid media.
Nearly six in 10 12-to-14-year-olds in the US said they ‘play games or apps on any kind of electronic device’ at least five days a week.
Just 11% of US teens said the do not play video games.
Ebook sales will reach $4.25 billion in 2015, accounting for 43.3% of US mobile download and in-app revenues in 2015.
Mobile content revenues in the US will total $9.82 billion in 2015, a 10.3% increase from 2014.
US mobile game revenues—including both downloads and in-app purchases—will grow 16.5% this year to reach $3.04 billion.