Around the world, advertisers will spend $592.43 billion in 2015, an increase of 6.0% over 2014.
China and the UK, have much higher proportions of online-to-total retail sales than the US, and ecommerce trends in each market are unique.
China and the US are by far the world’s leading ecommerce markets, combining for more than 55% of global internet retail sales in 2014.
80% of mobile web users across 6 countries report having recommended a brand based on its mobile site experience.
Some 22% of US consumers report having closed an account due to data-privacy concerns.
Globally, payments over mobile devices represented 23.3% of total online payments during Q3.
Dark social accounted for 69% of the total content shared via the source’s Po.st platform globally.
More than 7 in 10 online consumers in the US believe that it’s important for brands to reward them for being loyal customers.
Few digital shoppers in developed countries feel that social media will play an increased role in their shopping journeys over the next 3 years.
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