Best Social Channels For Distributing B2B Content, August 2014 [TABLE]

Table - Best Social Channels For Distributing B2B Content

Fully 94% of business-to-business (B2B) marketers in North America said they used LinkedIn to distribute content.

Nonprofit Communications Trends [INFOGRAPHIC]

Nonprofit Communications Trends

This infographic highlights the 2015 Nonprofit Communications Trend Report, based on an online survey of 1,535 nonprofits in the U.S. and Canada.

B2B Opportunity-To-Deal Conversion Rates By Channel, October 2014 [CHART]

Chart - B2B Opportunity-To-Deal Conversion Rates By Channel

Customer and employee referrals ruled when it came to this part of the pipeline, as 14.7% of referral leads that converted to opportunities resulted in a sale.

B2B Lead Conversion Rates By Channel, October 2014 [CHART]

Chart - B2B Lead Conversion Rates By Channel

3.63% of B2B leads generated from customer and employee referrals resulted in a sale.