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Influencer Marketing Tools [INFOGRAPHIC]

Influencer Marketing Tools [INFOGRAPHIC]

This infographic by Izea illustrates influencer marketing tools and provides tips on how to use them.

April 1, 2018 By David Erickson
Filed Under: Analytics, Blog Marketing, Consumer Behavior, Content Marketing, Online Behavior, Search Engine Marketing, Social Media Marketing Tagged With: Advertising Compliance, Blogging, Facebook, Influence Marketing, Infographic, Instagram, LinkedIn, Pinterest, Regulatory Compliance, Snapchat, Tumblr, Twitter, YouTube

Satisfaction With Social Media Sites [CHART]

Satisfaction With Social Media Sites [CHART]

Social media user satisfaction remains steady this year though it is still in the lower tier of industries on this measure. The overall index for social media is unchanged at 73 on a 100-point scale, though some platforms are better rated than others.

March 5, 2018 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, Online Behavior, Social Media Marketing, Video Marketing Tagged With: Blogging, Chart, Consumer Attitudes, Facebook, Google, Instagram, LinkedIn, Pinterest, Short-Form Video, Statistics, Tumblr, Twitter, Visual Communications, Wikipedia, YouTube

Social Media Channels As News Sources [TABLE]

Social Media Channels As News Sources [TABLE]

A Pew Research Center survey of US social media users found that more are turning to Twitter, YouTube—and even Tumblr—to get news.

December 25, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing Tagged With: Blogging, Facebook, Instagram, LinkedIn, Media Consumptions, Mobile Messaging, Mobile Video, Reddit, Snapchat, Social News, Statistics, Table, Tumblr, Twitter, Visual Communications, Whatsapp, YouTube

Data Generated Per Minute By Platform [INFOGRAPHIC]

Data Generated Per Minute By Platform [INFOGRAPHIC]

This infographic illustrates just how much data media platforms ranging from Twitter and YouTube to Netflix and Spotify generate by the minute. 

December 23, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, eCommerce, Email Marketing, Mobile Marketing, Online Behavior, Photo Marketing, Search Engine Marketing, Social Media Marketing, Video Marketing Tagged With: Amazon, Animated Giphs, Attention Span, Big Data, Blogging, BuzzFeed, Cable Television, Giphy, Google, Infographic, Information Overload, Instagram, Keyword Research, LinkedIn, mCommerce, Media Consumption, Memes, Mobile Behavior, Mobile Messaging, Mobile Payments, Mobile Video, Music Streaming, Netflix, Search Engine Optimization, Short-Form Video, Skype, Snapchat, Spam, Spam Emails, Spotify, Statistics, Streaming Video, Television, Text Messaging, Transportation, Tumblr, Twitter, Uber, Venmo, Video Messaging, Visual Communications, VOIP, Weather Channel, Wikipedia, YouTube

Social Media As A News Gateway [CHART]

Social Media As A News Gateway [CHART]

Looking at the population as a whole, Facebook by far still leads every other social media site as a source of news.

September 14, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing Tagged With: Blogging, Chart, Facebook, Instagram, LinkedIn, Media Consumption, Mobile Messaging, Mobile Social, Mobile Video, Reddit, Snapchat, Statistics, Tumblr, Twitter, Visual Communications, Whatsapp, YouTube

Media Consumption By Social Media Site [CHART]

Media Consumption By Social Media Site [CHART]

Overall, three of the sites measured — Twitter, YouTube and Snapchat — had an increase in the share of their audience that gets news on the site.

September 13, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing Tagged With: Blogging, Chart, Facebook, Instagram, LinkedIn, Media Consumption, Mobile Video, Reddit, Snapchat, Statistics, Tumblr, Twitter, Visual Communications, Whatsapp, YouTube

Social Media Dayparting [INFOGRAPHIC]

Social Media Dayparting [INFOGRAPHIC]

This infographic from First Site Guide illustrates the best times of the day and best days of the week to post to Facebook, Instagram, Twitter, LinkedIn, Pinterest, Google+, Tumblr, Blogger, and email.

April 8, 2017 By David Erickson
Filed Under: B2B Marketing, Blog Marketing, Consumer Behavior, Content Marketing, Email Marketing, Online Behavior, Photo Marketing, Social Media Marketing Tagged With: Blogger, Dayparting, Facebook, Google, Infographic, Instagram, LinkedIn, Pinterest, Statistics, Tumblr, Twitter, Visual Communications

Social TV Behavior By Channel [CHART]

Social TV Behavior By Channel [CHART]

A majority of US social media users who comment, post, share or vote in response to content they view on TV do so on Facebook.

March 10, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing Tagged With: Blogging, Chart, Entertainment Marketing, Facebook, Instagram, Mobile Apps, Mobile Social, Snapchat, Social TV, Statistics, Tumblr, Twitter, Visual Communications, YouTube

Teen Internet Use By Platform [CHART]

Teen Internet Use By Platform [CHART]

The National Cyber Security Alliance and Microsoft polled 804 US teen internet users ages 13 to 17 about their digital activities.

January 25, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Email Marketing, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing Tagged With: Chart, Facebook, Gmail, Google, Instagram, kik Messenger, Mobile Apps, Mobile Messaging, Mobile Social, Short-Form Video, Skype, Snapchat, Statistics, Tumblr, Twitter, Vine, Visual Communications, YouTube

Americans’ Daily Social Media Use By Device [CHART]

Americans’ Daily Social Media Use By Device [CHART]

Some 19% of American adults visit a company’s Facebook page each day from a computer, and a similar proportion (17%) do so every day from their mobile phone.

January 3, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, Mobile Marketing, Online Behavior, Social Media Marketing Tagged With: Blogging, Chart, Facebook, Google, LinkedIn, Mobile Behavior, Mobile Social, Online Ratings, Online Reviews, Pinterest, Statistics, TripAdvisor, Tumblr, Twitter, Visual Communications, Yelp

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Internet Marketing Blog or to eStrategy TV. Published throughout the day by David Erickson David Erickson, VP of Online Marketing at Minneapolis Public Relations firm, Karwoski & Courage.

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