Instagram adoption among brands is nearly ubiquitous across industries. Snapchat, on the other hand, is a different story.
This infographic illustrates how Americans celebrate Independence Day, from eating to travel to entertainment.
The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.
This infographic highlights research from email marketing service provider Constant Contact illustrating the elements of successful email campaigns.
The travel and hospitality industry leads spending on the Internet of Things technology.
Brands continue to increase their email volume, registering a 24.8% year-over-year rise in Q3.
Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.
On average, 62% of clicks happened on the desktop—14 percentage points ahead of the desktop share of opens.
Overall, 48% of all marketing emails sent by Experian clients were opened on the desktop,
Social amplification rates of US influencers were highest in the electronics category, at 0.66%.