Almost 8 in 10 Americans aged 12 and older currently use some form of social media, according to the latest annual Infinite Dial report [PDF] from Edison Research and Triton Digital.
Edison Research has released its latest annual Infinite Dial report that surveys the audio consumption habits of Americans 12 years and older. Edison has been conducting this research since 1998.
18-to-29-year-old US internet users were more likely than any other age group to use Instagram.
Facebook is the top social network when it comes to daily time spent, with individuals averaging 42 minutes a day on the site.
Facebook’s share of monthly users is double that of LinkedIn, the social network with the second-highest audience penetration.