Top Influences Over US Consumers’ Purchase Decisions, April 2015 [CHART]

Chart - Top Influences Over US Consumers

When it comes to influencing consumers’ purchases, word-of-mouth continues to outperform all paid media.

American Kids’ Digital Activities By Age, September 2014 [TABLE]

Table - American Kids

Nearly six in 10 12-to-14-year-olds in the US said they ‘play games or apps on any kind of electronic device’ at least five days a week.

How Grandparents Communicate With Their Grandchildren Online, November 2014 [CHART]

Chart - How Grandparents Communicate With Their Grandchildren Online

68% of US baby boomer and senior internet users owned a PC and 65% had a laptop.

Preferred Channel For Customer Service Inquiries, September 2014 [TABLE]

Table - Preferred Channel For Customer Service Inquiries

Social networks were hardly ever the preferred channel for making customer service inquiries.