Though they’re trying to dig themselves out of the hole, B2B marketers continue to miss the mobile mark.
Kids’ media consumption goes up during the summer, particularly when it comes to movies and TV.
6 billion emoticons or stickers are sent every day via mobile messaging apps worldwide.
American adults are most likely to rate companies’ customer service via phone (90%) and online chat (85%) as meeting or exceeding expectations.
This infograph by PointRoll illustrates the history of online advertising.
9 in 10 Americans age 14 and older claim to always or almost always multitask while watching TV, up from 81% a couple of years ago.
When it comes to influencing consumers’ purchases, word-of-mouth continues to outperform all paid media.
Nearly six in 10 12-to-14-year-olds in the US said they ‘play games or apps on any kind of electronic device’ at least five days a week.
Listening is more difficult than ever in the new digital workplace, according to 64% of business professionals worldwide.
Last year, SMS traffic fell 2.0% globally year over year, hitting 7.475 trillion. North America saw the biggest drop, falling 5.4% last year.