Consumers Text Messaging With Brands, September 2014 [CHART]

Chart - Consumers Text Messaging With Brands

2/3rds of respondents – who are aged 18-65 and hail from 12 markets – claimed to check their smartphone for new messages or activity at least every hour.

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Changing Marketing Media Mix, August 2014 [CHART]

Chart - Changing Marketing Media Mix

Digital channels are beginning to rank among the top-budgeted areas of marketers’ program spend.

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