How People Plan To Use Smart Phones For Holiday Shopping, October 2014 [CHART]

Table - How People Plan To Use Smart Phones For Holiday Shopping

Only 14% of US smartphone owners said they planned to make a purchase on such devices this holiday season.

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Most Effective Channels To Promote B2B Events, December 2014 [CHART]

Chart - Most Effective Channels To Promote B2B Events

Emails (97%), websites (92%) and social media (87%) are the online channels most commonly used to promote events.

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Personalization’s Effect On Channel Conversion Rates, November 2014 [CHART]

Chart - Personalization

32% of marketers have experienced a major lift in search engine marketing conversion rates since implementing personalization.

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Mobile Voice Search Activities By Age Group, September 2014 [CHART]

Chart - Mobile Voice Search Activities By Age Group

55% and 41% of US teen and adult smartphone users conducted voice search daily, respectively.

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Consumers Text Messaging With Brands, September 2014 [CHART]

Chart - Consumers Text Messaging With Brands

2/3rds of respondents – who are aged 18-65 and hail from 12 markets – claimed to check their smartphone for new messages or activity at least every hour.

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