The travel and hospitality industry leads spending on the Internet of Things technology.
For some activities, mobile users have a clear preference about app vs. browser usage.
Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.
Consumers engage with 20% of B2C content on average, though average engagement with B2B content is higher (50%).
Mothers are avid viewers of YouTube videos, being slightly more likely than the overall internet browsing population to visit YouTube on a monthly basis.
Facebook advertising CPMs were highest for the telecommunications industry and lowest for the gaming vertical in Q1 2015.
Roughly two-in-three Twitter news users (67%) report regularly seeing at least six of the 11 news topics asked about, compared with 57% of Facebook news users.
87% of SMB owners and managers agreed that positive customer perceptions of their brands were important.
eCommerce and mobile-commerce spending on digital content and subscriptions increased by 27% year-over-year in 2014, almost doubling the overall retail digital commerce growth rate of 14%.
Smartphone and tablet visit shares are up in each of 6 industries analyzed by Adobe.