Over the past couple of years, search has overtaken direct as the leading referrer of mobile phone traffic in North America.
On average, 62% of clicks happened on the desktop—14 percentage points ahead of the desktop share of opens.
Overall, 48% of all marketing emails sent by Experian clients were opened on the desktop,
Age has a significant effect on how LGBT internet users behave when it comes to communication channels and devices, both digital and traditional.
Online video viewers using mobile phones spent two-thirds of their viewing time in Q2 with content less than 10 minutes in length.
Average order value for visitors referred by social networks grew each quarter during the previous year, but still lagged direct, email and search.
41% of American PC users and 11% of mobile users reported regularly using ad-blocking software, and usage rates in the UK weren’t far behind.
Mobile TV – defined as watching TV services while away from home on a smartphone, tablet or laptop – is growing in frequency.
This infographic from think with Google illustrates five holiday shopping trends you’ll want to keep an eye on for the 2015 retail season.
Baby Boomers are projected to soon account for 70% of disposable income.