Posts Tagged ‘Super Bowl’
Attitudes Toward Super Bowl Commercials By Gender, January 2013 [TABLE]
More than three-quarters of consumers viewed the commercials as entertainment, up from 73% last year—however, only 10.5% said they were actually influenced to buy as a result of the spots.
Read MoreAverage Cost Of Super Bowl Ads, 2008-2012 [CHART]
The upcoming Super Bowl, the biggest sporting event of the year, is obviously also a huge event for advertisers, who spent an average of $3.4 million per 30-second TV spot last year.
Read More2012's Top 10 Facebook & Twitter Trends [TABLE]
The Presidential election topped the list of US events that generated the most buzz on Facebook.
Read MoreTop 10 Trending Google Searches Of 2012 [TABLE]
The February death of Whitney Houston made the singer the top trending search term in 2012, says Google in its Zeitgeist report.
Read More2012's Top 10 TV Programs [TABLE]
This year’s top TV programs were dominated by football telecasts, with NFL programming occupying the first 8 of the top 10 shows of the year.
Read MoreTop 10 TV Programs & Events By Social Chatter [TABLE]
The number of social conversations about TV on several leading social sites rose from just over 10 million in June 2011 to over 81 million by June 2012.
Read MoreSocial Media TV Chatter, January – June 2012 [CHART]
In June alone, Trendrr tracked more than 81 million social-TV conversations and interactions. That’s an all-time high, a 15% increase from May 2012 and a 681% increase from June 2011.
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