Media subscription services for video, music and software have become so ingrained in our routines that for many, monthly fees are just a part of life. But consumers can only budget so much for these conveniences. Are media budgets squeezing out meal kits and other subscription box services?
81% of Black adults and 91% of Hispanic adults using smartphones on a weekly basis as of Q4 2016, these devices are increasingly being used for streaming.
Americans’ Weekly Media Consumption By Race/Ethnicity [TABLE]Black adults watch almost three times more TV on a weekly basis than Asian-American adults.
Podcast listeners are now listening to more podcast audio than any other form of audio.
69% of respondents agree that streaming services do not replace radio.