Mobile users spend the majority of their app time with their single favorite one.
It’s well known by now that Instagram is the top social platform for post engagement rates, although those rates have been on the decline.
Convenience, security and speed are the most important elements of a good mobile experience.
It probably comes as no surprise that the departments most involved in B2B purchase decisions varies by industry.
Mobile accounted for roughly 1 in every 6 retail dollars spent online during Q4 2015.
Marketers point to A/B testing as the most effective CRO tactic, but also as the easiest to execute.
Facebook is easily the most popular social channel for advertising, but Instagram seems to be gaining on more mature offerings.
Some 37% of US adults have heard about Facebook’s new feature allowing them to broadcast live video.
81% and 80% of respondents, respectively, said email marketing drives customer acquisition and retention.
Nearly two-thirds of AI users in the US use these personal assistants to answer general questions.