Nearly seven in 10 US internet users surveyed by social media analytics and monitoring service Sprout Social in April 2017 were annoyed when brands used slang on social media.
More than a quarter of US internet users will block ads this year.
The steady adoption of smart cars goes beyond a consumer phenomenon.
Are driverless cars close to market, or is a full-fledged launch still well off in the future?
42% of marketing professionals said content marketing is the most effective email list growth tactic, while 50% said it’s the toughest to execute.
Virtually all programmatic decision-makers are concerned about fake news in programmatic advertising, reports BrightRoll.
TV is, by a large margin, the best way to reach Boomers (born before 1965), according to marketers and agency professionals.
For the time being, the most common use cases for Smart Speakers among households owning these devices are general questions, weather and streaming music.
American adults’ biggest financial worry is the inability to pay the medical costs in the event of a serious illness or accident.
The top marketing priority for the coming year is actually converting contacts and leads to customers, cited by 70% of respondents.