Top 15 Advertising Channels For Wealthy Boomers, December 2014 [CHART]

Chart - Top 15 Advertising Channels For Wealthy Boomers

TV ads have the broadest reach among upscale Boomers (those aged 50-68 with household income of at least $75k).

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Mobile Streaming By Age Group, December 2014 [CHART]

Chart - Mobile Streaming By Age Group

Some 43% of US smartphone-owning adults used their device to stream music and listen to online radio during the week prior to Deloitte’s survey.

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