Edison Research has released its latest annual Infinite Dial report that surveys the audio consumption habits of Americans 12 years and older. Edison has been conducting this research since 1998.
Instagram and Snapchat might be rising in popularity with youth, but they don’t hold a candle to Facebook in terms of overall time spent, at least among the 18-34 population.
Podcast listeners are now listening to more podcast audio than any other form of audio.
This infographic from SFheat illustrates survey results showing how marketers use social media versus normal people.
More than one-third of B2B marketers on Twitter shared content from LinkedIn during the study period.
52% OF marketers cross-posted content to Twitter from from Instagram, 34% from foursquare, 27% from Vine, and 25% from LinkedIn.
Although a sizeable portion of the target audience remains unwilling to pay for online or mobile content, many consumers are beginning to accept the idea that quality comes at a price.
27% of marketing execs shared content between Instagram and Twitter, 22% shared content with LinkedIn, 20% with foursquare, and 10% with Vine.
From mid-October 2012 through the end of November, Carnival launched a custom music playlist called Carnival Cruise Tunes.
Use of smart phone apps for services like Pandora or Spotify for in-car music listening has shown rapid growth, rising from 6% of US mobile phone owners in 2010 to 17% in 2012.