Posts Tagged ‘Sports Marketing’
Types Of Companies/Products People Follow On Social Networks [CHART]
The desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users.
Read MoreMost Popular Types Of Companies Followed On Social Networks [CHART]
Entertainment-related companies are the most popular to follow on social networks.
Read MorePre-Tweeting The 2012 Olympics [INFOGRAPHIC]
In this infographic, Topsy compiled various metrics calculated from Twitter conversations about the 2012 Olympics before the games had begun, including mention volume, sentiment and trending measurements.
Read MoreTop 10 TV Programs & Events By Social Chatter [TABLE]
The number of social conversations about TV on several leading social sites rose from just over 10 million in June 2011 to over 81 million by June 2012.
Read MoreDevices Used To Follow 2012 Olympics [CHART]
94% of consumers who will watch the Summer 2012 London Olympics will do so on a TV, but many will also watch on computers and mobile devices.
Read MoreThe Connected 2012 Olympics Fan [INFOGRAPHIC]
iProspect put together this infographic that illustrates how connected and how fans will consume 2012 Olympics content.
Read MoreWhere Mexicans See Online Ads [CHART]
Social networks were second only to search engines as the type of website where internet users in Mexico recalled seeing online ads.
Read MoreAmerican Sports Site Visitors By Generation [CHART]
And a year-long Experian Simmons National Consumer Study, concluded last November, found one internet user in five had gone to online sports sites within the 30 days before being questioned.
Read MoreAmerican Sports Fan Demographics [CHART]
61% of adults consider themselves a sports fan, according to a Marist Poll conducted in November 2011.
Read MoreTop 3 Categories Of 2008 Olympic Content Consumed Via Mobile [CHART]
Mobile will be particularly important for those looking to check in on Olympic event results, which is what Nielsen found to be the top mobile internet activity planned by US and UK users in 2008.
Read More