South Korea led the world last year in the share of mobile users who used a smartphone, at 60%.
Across the 24 countries tracked, an average of 24% said they’d best describe their amount of sharing as either most things or everything.
By 2017, eMarketer estimates, 616 million internet users in Asia-Pacific will use Facebook at least monthly.
Asia-Pacific has had among the fastest growth rates for Facebook use in the past two years.
Facebook’s user base is not declining in mature markets such as the US, though some users may be spending less time on Facebook and more time on Instagram—which Facebook owns.
More than 25% of internet users in 17 different countries accessed or posted on Google+ at least once a month that quarter.
In 2012, US mobile video viewers watched via both apps and the mobile web: 72% said they’d watched video by either method.
24% of American smart phone users surveyed during Q2 2012 reported scanning a barcode or QR code in the previous 30 days.
This chart from Nielsen is a snapshot of consumer attitudes worldwide toward mobile advertising.
7 in 10 Americans who follow brands online say that they want to stay more connected to those brands when they offer them coupons, discounts and free products.