Twitter’s decision to remove share counts from its sharing buttons has resulted in an 11% decrease in content sharing on the network.
This infographic illustrates six dynamics of the psychology of social commerce.
This infographic by BrandPoint illustrates how to measure content marketing efforts.
56% of US respondents said that deals, discounts or sales on the product they’re purchasing influences their purchase decision when shopping online.
Three-quarters of consumers said they were very (33%) or somewhat (42%) likely to respond to a brand offer reposted by a friend.
84% of US consumers felt that brands needed to prove themselves trustworthy before they would interact with them or other information sources.