More hotel professionals are increasing their 2017 budgets for digital marketing and social media strategy in a bid to grow consumer awareness and attract more guests,
Technologies that facilitate content marketing will continue to be the most important marketing technology for US B2B marketers.
Email remains the tactic most critical to B2B marketing programs, but may soon cede that position to lead nurturing and content marketing.
Social media professionals used an average of three social media tools to report on and analyze such efforts.
More than 7 in 10 US SMBs are buying some type of digital services today.
39.6% of business executives worldwide planned to boost Facebook marketing spending next year, 23.3% planned to spend more on Twitter & 14.9% on Pinterest.
66% of marketers were investing in increasing their social media presence across different platforms & 56% were increasing the frequency of content published.
Is Facebook Punishing Content Shared Through Third-Party Tools? [CHART]Rate this post via blog.hubspot.com via blog.hubspot.com HubSpot found that content published through third-party API tools suffered 67% fewer likes than content published manually via Facebook.com. Read the rest at HubSpot.