Posts Tagged ‘Social Listening’
Time Investment In Social Media Marketing By Activity, May 2014 [CHART]
The largest share by far (60.1%) identified content development as the most time-intensive activity, an unsurprising result.
Read MoreSocial Media Tools & Features Used By US Omnichannel Retailers, Q1 2014 [CHART]
94% of US omnichannel retailers had a Facebook page, and 81% had a Like button on product pages, allowing customers to share a particular item of interest.
Read MoreConsumer Attitudes Toward Brand Connections, October 2013 [TABLE]
Brands are failing to perform in the areas consumers deem most important to building and maintaining connections with them.
Read MoreTop Analytics Tools Companies Pay For Worldwide, 2012 & 2013 [TABLE]
Fewer marketers were interested in customer survey data and third-party market research.
Read MoreConsumer Attitudes About Online Monitoring By Generation, February 2013 [CHART]
64% of 18-24-year-olds want companies to respond to them when they talk about them online.
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